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Posts Tagged ‘design’

How an Eye-catching Website Design Can Help Generate More Followers for Your Blog

Friday, June 27th, 2014

design

Companies these days spend millions on branding and packaging. Not because they like pretty things but because it directly leads to higher sales. We buy with our eyes and what’s inside the box takes the back seat. Websites are no different. Only when your blog looks good will the readers stay to see what you have to say. That is why before you get on with creating ground-breaking content for your blog, first – think design. Or have someone else do it for you, like the experts from The Print Group . But if you have time and like to things yourself, here are a few tips on creating an eye-catching website design can help generate more followers.

Less is more

Type blog widgets or blog plugins in your web search engine and you’ll end up with thousands of seemingly useful web design elements. And some are but no readers of your website will ever end up using if your page is cluttered and loads up slowly and that’s exactly what happens when you overdo it with web design elements. Limit yourself, tick to the bare minimum and get rid of everything that isn’t absolutely necessary. The result will be a better looking, faster blog and satisfied audience.

Show your strengths

Make sure that the most relevant blog posts ore the ones you’re the most proud of are visible on your website at first glance. Top five blog posts on the sidebar, a slider with the best stories, a list of most commented articles – there should be space on your blog for one or all of these elements.

Introduce yourself

Your blog is not just another website. The essence of blogging is keeping it personal. Your readers don’t want to read posts by company x or brand y but by you, a real walking, talking and breathing person. A short introduction on the front page, a personal message with your picture will convince them that this is exactly what they are getting – real stories from a real human being. Insert a link to the “about me” section in the introduction box for your readers who are a bit more interested in your personal background.

Write for web

Some people like long book, some don’t. But even the ones that do, don’t like to read them on a computer screen. Writing for web is a completely different story from writing for print and only by sticking to its rules will you keep readers coming back for more. And it’s not what you write but how it looks on your web page. Internet users don’t read, they scan. Remember that and make your texts scanable – keep them short, divide them into paragraphs, use a sub headlines, lists, drop in quotes – anything that will break the plain text and get your readers attention.

Show of your media

What’s even better than good texts on a blog, is media – both pictures and videos. Show them of, make them the central element of your blog design to get the well-earned attention of your readers. In you don’t have your own eye-catching pictures invest in a collection of good stock images and use them for every blog post you publish.

Make it shareable

One of the necessary elements of modern website design are sharing buttons. Make it smooth and easy for your readers to endorse you by sharing your content. A share button linked to major social networks will help in spreading the news about how amazing your blog is.

Content is king successful bloggers say but look at any successful blog and you’ll see that it looks awesome. People come for the looks and stay for the content.

The Basics of Good Web Design

Tuesday, April 1st, 2014

design

A strong web presence is essential to good business. Having a website is a given but it is important to make sure your website is a winner. You need a well ordered, appealing and informative site that is easy to use. Your site should be offer incentive for visitors to return and should offer them a good experience while they are there. Here are 5 essential elements of good website design

Colour is Paramount

Websites offer a visual experience and your website needs to have an effective and pleasing colour scheme. The colours you choose should complement your branding and logo. It is important to ensure that the colour scheme works to highlight your logo and not to overpower it. Contrasts can work well as too much harmony in the colour scheme can make your logo disappear into the background.

Colours have strong associations and these should be considered in making decisions around colour. For instance, green is seen as a natural and calming colour and would work well for an eco-friendly product. Blue gives a sense of reliability and is often used by lawyers or medical practitioners. Colour is really important in sending a message consistent with your brand and the products and services you are offering. Experts like Simple can offer you great advice on colour. It is worth making sure your colour decisions will maximise your brand.

Be Consistent in Theming

Your website should have a strong theme that carries across all of its pages. While your homepage will typically be more eye-catching than other pages, it must still carry the same theme. Layout should be consistent throughout the site so that visitors feel like they know where they are. Keep images relevant to the theme of the page to consolidate the message of your page. Disparate imagery can be confusing and will detract from the impact of your page.

Fonts

The font is the type of lettering you use on your website. Fonts should be consistent across the site and should match your brand. You wouldn’t choose a whimsical font for a mechanical product for instance. There are two types of font, serif and sans serifs. These can be used together to create a contrast, but clarity and readability must be considered. Sans serif is cleaner and easier to read in smaller sizes.

Ease of Use

One of the most important aspects of your website is that it should be easy to use. Navigation needs to be obvious and not confusing. Your pages should not be too cluttered as this will make it difficult for your visitors to know where to look. Make sure your pages load quickly as website visitors will not wait around for a page to load no matter how pretty it is.

Contact Information

It is imperative that your contact information is clear and easy to find. You can have the most visually dynamic website in the world but if your customers don’t know how to contact you, it’s worthless. While most people look online prior to purchase, many still want to contact a real person.

Benefits of CAD Software Modelling

Monday, January 6th, 2014

CAD Crank

CAD software has become completely indispensable, as the mechanical, civil and electrical engineering industries join the technological age and firms investigate, detect and purchase programs that will streamline work processes. On the surface, sceptics consider CADs nothing but an expensive waste of resources and time, encouraging employees to become glorified graphic designers with little substance. Tech drawing has come a long way from the protractor, rulers and lead pencils of rudimentary architectural and product design, as three dimensional models and computer generations exhibit the possibilities of projects, including areas of improvement. Though the benefits of CAD modelling are numerous, here are five favourites to set any reserved minds at ease.

Productivity

Increased productivity is hard to argue with, as CAD modelling allows the designer to envision the project as a complete entity, breaking it down according to subassemblies, parts and foundations, ensuring small slips are almost extinct and quality outcomes are achieved every time. Finished renderings can be animated, transforming a digital object into a working mechanism, allowing designers and developers to spot any inconsistencies or problems before it reaches the production stage. This hypothetical testing and synthesis of a product cuts down wasted time, as design notes are documented by drafts (saved for record keeping and posterity) and accompanying notes. The design process, as a whole being, streams sufficiently faster, saving money and delivering a task before or on time. (more…)

10 Slick New Fonts for Design

Saturday, June 29th, 2013

fonts

What’s the most compelling element in design? Is it layout, graphics and images, or color? Certainly all of these work together to communicate your message, but the argument could be made that typography is the most compelling graphic design element available to you. Great typography is practically impossible to ignore.

The reason, I believe, is because typography presents variations to the norm. Though somewhat limiting (and A has to look like an A, after all), those restraints force creativity. When an A has to look like an A, a typographer has to make a given font attractive without losing the basic composition of the alphabet. Readers are attracted to great typography because they see the words they already know composed in a fresh and invigorating visual presentation.

Your choice of font for a given piece communicates as much as the words it makes up, which is why certain fonts work well for certain projects and brands. As a graphic designer, it behooves you to continually stock up on outstanding fonts you can incorporate into your designs. Build a library of great fonts now, and you’ll save time later when searching for that perfect brochure, poster or website font. And you can add to your library today with the following 10 slick new (and free!) fonts for design. (more…)

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